Send 10,000 messages in 2 minutes
Our rate-limited queue respects Meta's sending caps while pushing at the maximum safe throughput — so your Diwali campaign lands before your customers finish breakfast.
Official Meta Cloud API partner · No BSP markup
WhatsApp campaigns your customers actually read.
BroadKast helps Indian FMCG, retail, and D2C brands reach thousands of customers in minutes — with personalised WhatsApp messages that feel one-to-one, not one-to-many.
- No credit card required
- Free ₹100 sending credit
- 5-minute setup
Campaign
Diwali mega blast · 2025
Sent
12,847
Delivered
12,311
Read rate
68.4%
Replies
1,204
Delivery progress12,847 / 15,000
Trusted by 500+ Indian brands
Kesar SweetsBombay ThreadsNamaste DairyRathi StoresSaanvi RetailKulfi NationPatel Foods
Why BroadKast
Built for teams that sell, not for engineers who integrate.
We obsess over the boring stuff — queue health, retry logic, rate limits, webhook reliability — so your marketing team can focus on the message, not the plumbing.
Drop-in Excel uploads
Upload a .xlsx with phone + custom columns, we auto-validate, de-duplicate, exclude opt-outs, and match variables to your template — no spreadsheet surgery needed.
One-to-one personalisation at scale
Use {{name}}, {{coupon}}, or any column from your sheet as a template variable. Every message feels handwritten, because every message actually is.
Delivery analytics you can trust
See sent, delivered, read, and replied counts update live. Drill into failure reasons, opt-outs, and per-hour throughput with real Meta webhook data.
Official Meta Cloud API
We integrate directly with Meta — no BSP sitting in the middle inflating prices or holding your tokens hostage. You own your WABA; we just make it delightful to use.
Transparent ₹-per-message pricing
Pay only for messages that leave your queue. No monthly seats, no setup fees, no surprise overage charges. Prepaid wallet, live balance, zero lock-in.
From zero to sent in minutes
Four steps. That's the whole process.
01
Connect your WhatsApp Business number
Link your existing WABA in a 5-minute setup wizard — or we'll help you get one provisioned through Meta directly at no extra cost.
02
Create and approve a template
Use our template builder (with live WhatsApp preview) to design marketing or utility templates. Submit for Meta approval in a single click.
03
Upload contacts and launch
Drop an Excel, pick a template, personalise variables, hit LAUNCH. We estimate cost, reserve credits, and dispatch at Meta-safe rate limits.
04
Watch delivery happen in real time
Sent, delivered, read, failed — every status update streams back from Meta's webhooks. Export, filter, and re-target in one click.
Built for Indian business realities
Used by sweet shops, superstores, and SaaS.
From 200-order Diwali blasts at a local mithai shop to 2-lakh-order festival campaigns at a national FMCG — the same platform handles both.
Festive promotions
Diwali, Eid, Rakhi — drop ₹ off codes to 20,000 customers 48 hours before stock moves.
Order & shipping updates
Utility templates for order-placed, out-for-delivery, delivered — with 98%+ open rates.
Abandoned-cart recovery
Trigger a gentle WhatsApp nudge 2 hours after cart abandon, convert 3× better than email.
Loyalty & rewards
Send birthday vouchers, milestone coupons, or VIP invites to segmented customer lists.
Dealer & distributor comms
Announce price revisions, new SKUs, or scheme windows to your channel partners instantly.
Lead qualification
Follow up on form submits in seconds. WhatsApp replies are 5× faster than phone callbacks.
Loved by the growth teams actually sending.
4.9 / 5 across 214 verified reviews.
“We moved from a BSP paying ₹0.85 per message to BroadKast at ₹0.35 — same Meta API underneath, half the CAC on our Diwali campaign.”
Priya Shah
Head of Growth, Rathi Stores
“The Excel upload is embarrassingly simple. Our marketing manager ran her first 5,000-contact campaign without asking engineering for help once.”
Aditya Menon
CTO, Namaste Dairy
“Real-time delivery analytics changed how we think about WhatsApp. We used to send and pray. Now we see read rates climbing by the minute.”
Raghav Iyer
VP Marketing, Bombay Threads
Pricing
Pay for messages. Nothing else.
No monthly seats, no setup fees, no per-contact charges. Prepaid wallet, live balance, unused credits roll over forever.
Starter
₹0
setup · pay per message
For small teams sending their first 10k messages / month.
- ₹0.35 per marketing message
- ₹0.10 per utility message
- Unlimited templates
- Excel upload · up to 10k rows
- Real-time delivery analytics
- Email support
Most popular
Growth
₹0
setup · volume discounts
For brands running weekly campaigns at 50k+ scale.
- ₹0.28 per marketing message
- ₹0.08 per utility message
- Unlimited templates & contacts
- Up to 100k rows per upload
- Advanced analytics + CSV export
- Dedicated Slack support
- Priority template approvals
Enterprise
Custom
annual contract
For FMCG brands, banks, and platforms at crore-scale.
- Custom per-message pricing
- Dedicated infrastructure
- 99.95% uptime SLA
- Custom integrations (Shopify, Salesforce)
- Onboarding + training
- 24/7 phone support
- Named account manager
Meta also charges a conversation fee directly (as low as ₹0.11 for utility, ₹0.78 for marketing as of 2024). Our platform fee is separate and fully transparent. GST applies where required.
Frequently asked questions
Everything you were going to ask.
Yes — you'll need a WhatsApp Business Account (WABA) and a verified phone number with Meta. If you don't have one, we'll walk you through the provisioning process inside the dashboard. It usually takes 24–48 hours for Meta to approve.
Your next ₹10 lakh campaign starts with one click.
Sign up free, upload a list, and send your first 100 messages on us. No card, no commitment — just a dashboard your team will actually want to use.
BroadKast is operated by an Indian-registered company. GSTIN available on request.